Evidence-based communication on climate change and health: Testing videos, text, and maps on climate change and Lyme disease in Manitoba, Canada

two parts: (1) to explore participants’ perceptions of each of the three communications materi- als (video, map, and article); and (2) to allow for comparison of the materials. In the first part, the facilitator presented one material at a time and allowed participants to become familiar with it. Afterwards, the facilitator prompted participants to discuss their impressions of this first material (e.g. “What’s the key message of this material?”, “What did you like or dislike Fig 1. A map showing the projected spread of Lyme disease, one of the communications materials on Lyme disease and climate change that was tested in the focus groups. https://doi.org/10.1371/journal.pone.0252952.g001 Table 1. Overview of focus group composition (n = 61). Full sociodemographic information of focus groups can be found in [33]. Group Level of climate concern Number of Participants Education (attended college/uni) Age (range, avg) Winnipeg W1 High concern 11 8 24–68, 49.3 W2 Low concern 10 9 33–80, 56.3 Brandon B1 High concern 10 7 21–65, 48.2 B2 Low concern 8 6 42–71, 59.6 Morden- Winkler M1 High concern 11 9 33–70, 51.8 M2 Low concern 11 5 25–68, 43.5 https://doi.org/10.1371/journal.pone.0252952.t001 PLOS ONE Evidence-based communication on climate change and health PLOS ONE | https://doi.org/10.1371/journal.pone.0252952 June 10, 2021 4 / 17